Tuesday, September 23, 2014

David Alexander - Group 1

          For the popular trend, I have picked the large and growing market for computer tablets in the technology sector. The market has seen successful tablets like the Apple iPad or the Microsoft Surface, along with other tablets like the Amazon Kindle and the Samsung Galaxy Tab. Tablets are usually touch-screen mobile computing devices, smaller than the size of a computer screen but larger than a smart phone. These tablets can accomplish tasks such as communication, entertainment, or other common forms of computing. Tablets were produced to established a more portable and exclusive form of computing. Along with portability, most tablets are lightweight and can accomplish many tasks that replace the need to carry around a laptop or access a desktop computer. After reviewing the advantages to having a tablet, the consumer might believe that the tablets are not affordable, but most tablets on the market are less expensive than the basic level laptop. This decrease in price is due to the decrease in hardware (such as keyboards and ports) but comes with disadvantages. The disadvantages include less compatibility to things such as printers and USB ports. Although these are some disadvantages, the advantages of computer tablets greatly outweigh the disadvantages.

         To continue the study of this trend, we must ask ourselves what markets the tablet has reached in the past few years. The tablet is greatly involved in enterprise, education, and entertainment. Nowadays, when on a commercial flight, it is nearly impossible to not see at least one passenger with an Apple iPad or any other brand of tablets. The passengers can range anywhere from a businessperson, a child, or an average passenger.

        In the business world, tablets can be used to facilitate communication or research. Businessmen would also rather carry around a light tablet when travelling or commuting rather than a heavier laptop computer. With advancements in technology, tablets also easily sync with your smartphones and desktop or laptop computers. Therefore, if someone needed to write out a long e-mail on a smartphone, that e-mail can be sent easily in the same manner from a larger keyboard on a tablet. Tablets are also compatible with the large amount of apps that have been introduced to stores such as the Apple App store or the Google App Store. Many of these apps can help with banking, communication, or research for the average businessman.

      As for education, many schools around the country and around the world have began requiring or provide tablets for their students. The tablets for students would serve to facilitate communication between teacher and student, for example. As previously mentioned with the large market of applications, the stores offer thousands of educational applications that can involve individual or group education classes and learning experiences.

      The entertainment industry has greatly benefited from the introduction and the trend of the tablets. Not only for social media but for TV, Movies, and music as well. Tablets have completely revolutionized the way someone can relax and enjoy their favorite form of entertainment. Social media websites such as Facebook, Twitter, and Instagram are frequently visited through a tablet. As for TV and movies, the popular website Netflix is often visited through tablets. There are hundreds of other miscellaneous entertainment items that are often accessed through the use of tablets, such as games, sports, and music.

      This trend has revolutionized the world of personal technology, and there are many questions to be asked referring to this trend. Will the use of tablets be temporary in the tech world or will it eventually be a larger part of the tech world? One also may ask how much more beneficial a tablet is over the use of a smartphone or a personal computer. If this product has reached out to so many markets of all ages and all occupations, the market will presumably seem to only grow from now on, unless there is a replacement to the practicality of a tablet. Although this product satisfies many, there is part of the market that does not enjoy the tablets, due to the distaste in touchscreens, or the absence of keyboard. Therefore, will there be significant changes in the future of the tablet? The following advertisement is a commercial for the most recent Microsoft Surface tablet, being compared to the most recent Apple iPad. The commercial refers to the impracticality of the iPad and the changes Microsoft has made to their tablet. When seeing the commercial, does it seem this tablet tablet could replace a laptop? The future of the tablet will have to determine a borderline between what is a laptop and what is a tablet.





2 comments:

  1. David, I honestly enjoyed reading your analysis. The current trend of tablets is probably as you said, one of the most widespread trends in our existing market. Your clear and detailed definition of the word gave the readers a chance to vividly visualize the picture of a tablet in their heads, and explaining its size and how it is handled played a huge role in doing so (even though we all know how a tablet looks like). Also, the way you provided a variety of tablet examples and models proves your idea of tablets being a new and current trend in the market. Your thesis statement was excellent; it clearly stated what you were going to talk about. Furthermore, your paragraph structure and division was very neat. Each paragraph had a clear topic sentence, and flowed very smoothly into the next. The video you posted at the end was relevant and fascinating. It shows how the existing competition or controversy that is happening between technology companies is very obvious. The video also sends out the message that the success of a tablet is all about marketing and customer loyalty, which I recommend you talk about in your research paper.
    Your conclusion to the analysis was intriguing and attention grabbing. I like how you started the paragraph with questions that leave the reader thinking of answers. Since the topic of portable tablets is very well known, it is very easy to find resources for your research paper. However to make it more interesting, I would suggest that in your research paper, you answer the questions you posed in the conclusion of this analysis. I would also suggest you provide more examples of situations where tablets are used. For instance, you could describe a professional businessman you saw walking in the street carrying a tablet, or a little kid sitting on a bench at the park playing with his iPad. Providing such concrete evidence will make your research paper much stronger and more descriptive.
    Overall, I would like to congratulate you on this, and wish you the best of luck on your research paper.

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  2. David, I personally find your analysis very interesting. I have been doing research on apple specifically for another class and my research has determined that the iPhone and the iPad are apple's two leading products that gross them billions of dollars a year. In regard to your question, "Will the use of tablets be temporary in the tech world or will it eventually be a larger part of the tech world?" I believe that the tablet trend will continue to grow as the tablet gains more of a variety of uses and increases its compatibility with such things as USB ports and applications that are normally only seen on laptops.
    A question that I would like too raise to you is, what are your thoughts of the new mini-tablets? How do you think that they will affect the tablet market? And do you think it will become as popular as the regular sized tablet.
    I really enjoyed your conclusion as well, especially the way you compared the iPad and the most recent Microsoft surface. On a slight side note, Apple has lately been behind the ball in terms of new technology, with the tablet market being innovated by Microsoft instead of Apple, the company who has the largest tablet market share.
    Like Siba said, I believe you should go into more detail when describing how many different types of people use tablets, but i believe you will expand on it in your research paper. Good Luck!

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